Vol. 2 No. 1 (2023): GJOM - JUNE 2023

Articles

• The Evolution of Content Marketing in the Digital Era: An SLR Approach

  Wahyu Nia Kurnia Sari (Author)

  1-10

  • PDF

• Social Commerce Transformation through In-App Checkout and Live Selling

  Asep Nurdin (Author)

  11-21

  • PDF

• Digital Influencer Marketing and Consumer Behavior: A Systematic Review of Literature

  Wahyu Nia Kurnia Sari (Author)

  22-31

  • PDF

• Dynamic Pricing Algorithms in Global Online Retail: A Literature Review

  Muarif Sanjaya (Author)

  32-43

  • PDF

• Gamification in Online Marketing: A Systematic Review of Current Research

  Revin Wildan Baskara (Author)

  44-53

  • PDF